Marketing and HR - a match made in brand heaven
A few years ago, following a consultancy project, I found myself in the position of Marketing and HR Director for a London restaurant group. At the time I knew that this was more about finances than any enlightened decision - the two areas that needed work were Marketing and HR and seeing as I had written the business plan, putting me in charge of both those areas saved time and money. And yet, years on I can see how this position made perfect sense and sent me on a professio